Miruna Codeanu

Posts Tagged ‘volkswagen’

Twisting the news – 39th edition

In cappuccino on January 27, 2016 at 9:19 am

If you are trying to reach millenials, be that to buy your product, engage them, convince them to vote for you, you should see the infographic Goldman Sachs made. This is the largest generation in the US, more numerous than baby boomers and chances are that at a certain point in your life you will have to talk to this generation. They are things we knew more or less: millenials do not like to commit, they prefer access to ownership, they like technology because they grew up with it. I will continue with my usual warning: be ware, not all millenials all born equal and with the same preferences, use the data in order to profile them.

Following the scandal at Volkswagen and the problems with Renault, the EU wants to change its policies that regulate the auto sector for better control.  Remaining in the auto industry, Hyundai, the world’s fifth biggest car manufacturer, reported the lowest profit in 5 years.  Read the rest of this entry »


Twisting the news – 33rd edition

In cappuccino on January 18, 2016 at 8:37 pm

Robots, automation, artificial intelligence, are you afraid for your job? We’ve been concerned for some time now that a robot might steal our job, but not every job is endangered, Industry Week claims. However, it would seem that most threatened are the usually vulnerable ones, but not in the next 5 years.

Walmart has been declining for some years now. What happened to America’s biggest retailer? Not so long ago Walmart was the biggest employer in the US, but then, something happened and Walmart started declining and never managed to get back on track. Here’s an analysis of the reasons that led to Walmart’s decline. A summary: the world as we know it is changing, the American suburbia is dying, despite high rates of unemployment, cheap workforce is hard to find and not lastly, the Walmart’s business model with absurdly high pressure on providers is coming to an end. Read the rest of this entry »

Twisting the news – 32nd edition

In cappuccino on January 14, 2016 at 8:59 am

source: industryweek.com

Tesla, it seems that from now on, you will not alone. Audi joins you and many other. However, Tesla is still trying to lead the market. Now it is going to be about who makes the best the best driver for the drivelerless. Remaining in the auto industry, US Government is not satisfied with Volkswagen’s plan to recall the affected vehicles. Not everything goes according to the plan for Volkswagen. Read the rest of this entry »

Twisting the news – 30th edition

In cappuccino on January 11, 2016 at 9:06 am

Good Monday morning. Yes, Monday again, and you should you need any motivation to start a new week, here it is: Vilakazi Street in Soweto, Johannesburg is the only street in the world which can claim the title of having had 2 Nobel Peace Prize winners as residents; The late ex President Nelson Mandela and Archbishop Desmond Tutu. Soweto used to be a South African township during the Apartheid Era (when non-white population was sent to live outside cities).

Now, let’s talk some business. The Volkswagen Scandal is not fading, nor close to an end: Volkswagen is quoting a German privacy law, refusing to cooperate in the US lawsuit, facing a $20 billion fine for damages.  Read the rest of this entry »

Twisting the news – 29th edition

In cappuccino on January 7, 2016 at 6:53 pm

source: dezeen.com

I personally believe design can save the world. No, not only beauty, but also coherence. Ikea designing refugee shelters for example. Can design save the world? No, not save it, but make it a better place. Alright, but can it save Kodak? Actually, it looks pretty nice.  Read the rest of this entry »

Twisting the news – 27th edition

In cappuccino on January 5, 2016 at 12:16 pm

calendar-924930_640So, welcome 2016. Not in my best shape as I’m struggling with a cold, but there’s fun in the struggle. So, with my face almost entirely covered in tissues, with my red eyes, I present you the news, the history and the prognosis for 2016.

What will happen in tech? I’ll sum it up for you: sensors will be more and more present in our day to day life. They will gather even more data about us, which will make AI even more intuitive and relevant. Not necessarily in 2016, Read the rest of this entry »

Twisting the news – 15th edition

In cappuccino on November 24, 2015 at 7:59 am

Volkswagen said it has fixed 90% of the cars in Europe. Out of the 11 million diesel engines affected, 8 million were in Europe, which means most of it was fixed. However, there’s one country on this planet that does not really care about pollution, and where VW’s sales rose 1.8%, the biggest market for Volkswagen. Even so, remember VW stopped investing in the development in China.

Digital, digital everywhere. We have digital platforms, we have digital organizations, we have digital groups, you know what we don’t really have: digital countries, digital citizenship, most of national administration feel a bit outdated in comparison to what our digital bubbles tell us. Australia, however, is considering a cloud based digital passport.  Read the rest of this entry »

Twisting the news – 13th edition

In cappuccino on November 20, 2015 at 8:10 am

Volkswagen, Volkswagen, yes, I’m talking dirty to you in the morning. They’ve decided to halt investment in China amid the emissions scandal . We do not know  why. China is VW’s biggest market, but the investment was still being evaluated. We do not know if VW is being cautious and playing safe or if their sales were actually affected by the scandal. However, a report published last week stated that the Volkswagen scandal managed to push the brakes for the European Market. And while speaking dirty, here’s what the marketing from VW looks like:

Read the rest of this entry »

Twisting the news 8th edition

In Uncategorized on October 30, 2015 at 7:29 am

download (1)Good morning. How many times have you looked at the screen of your phone by now? What was the first thing you saw this morning? Whom or what did you have coffee with? I’m guessing the answer for all the above is “my smarphone”. The computer is no longer the center of the universe. The smartphone is, they say the center of the tech universe, but, in fact, the smartphone is the center of the universe, full stop. While only 73% of the American adults own a desktop or a laptop computer, 92% of American adults own a cellphone and they are rapidly and increasingly shifting to smartphones. Read the rest of this entry »

Twisting the news 7th edition

In Uncategorized on October 29, 2015 at 7:40 am

Rise and shine, another interesting day.

sharingeconomy900x4002I remember an old claim of mine: everything is about perspective, and about the way we look at things. All we have to do is stand up and sit down in order to change the way we see things. Caught up with the buzz around the sharing economy, we forgot to look at it from a different perspective: monopoly. The sharing economy doesn’t have to be about monopolies says The Atlantic and I’m feeling like Newton must have felt when the apple hit his head. In the traditional market economy monopoly is outrageous, but in the sharing economy we embrace it. Uber, airbnb they are competing with actors that are competing with some other actors in their own segment, but they are not competing against others in the same market segment. Have you heard of any real competition for uber or aibnb?  Read the rest of this entry »