Miruna Codeanu

Posts Tagged ‘design’

Twisting the news – 43rd edition

In cappuccino on February 3, 2016 at 8:11 am

Renault opens a Chinese factory. It is for business moves like this I say we will be quite affected by an economic crisis in China. Renault’s facility is a joint venture with Chinese auto maker Dongfeng, as Renault is one of the last big names in the industry to enter the Chinese market. I’m not sure whether this is the best investment Renault could make, not only considering the situation in China, but also keeping in mind that the Chinese usually get the know how from foreign companies and later on they build it themselves and become one of the market leaders. I’ve probably said it before that I do not believe China, as it is today, quite state controlled, to be the best market for mass products, but I do believe China to be a very good market but luxury products, niche products that scream “made in Europe”. I believe China is a better opportunity for BMW-Audi-Mercedes than for Renault.

Cybersecurity is probably the main problem standing in our way with going furher with the Internet of Things and interconnectivity. However, Read the rest of this entry »

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Twisting the news – 42nd edition

In cappuccino on February 1, 2016 at 9:09 am

As many western companies rely on the Chinese market for growth and many others have Chinese shareholders, an important part of the world relies on the Chinese economy, therefore what happens in China is important for all of us. Here‘s an interesting analysis of what is going on right now in China, mainly deconstructed some exaggerations present in the media these days.

Other voices claim we are closer to recession and it is all linked to China, again. As stated in the above mentioned analysis, there is a lot of exaggeration around the Chinese economy, but the simple fact that all our studies revolve around China should be an indicator of China’s importance in the world economy. The number of opinions on the matter simply makes my head spin, however, I’ll try to express my opinion: China has been playing a huge role on the world economy since 2008 and for a while it seemed to be the leading economy, not the second one. Still, much of the data available on China is shadowy, as China reports are still massively state controlled and so is the media. Read the rest of this entry »

Twisting the news – 41st edition

In cappuccino on January 29, 2016 at 3:36 pm

It’s Friday again so I’m just going to try and give less business and more leisure, maybe some inspiration for the weekend ahead.

The Smartphone market is booming: more than 1.4 billion smartphones were shipped last year, Xiaomi became 4th largest smartphone manufacturer. This is probably the source of all hysteria around Apple’s number. We should all remember that next billion people to go online will not afford Apple and unless Apple will not release a product targeting those markets, the numbers should not worry anyone.

It’s the season for yearly reports, and Amazon also released theirs. Amazon is not doing so well, as its shares dropped after the report was released, even though sales went up by 22%, just because the company missed the expectations. I’m sorry, but did anyone meet the expectations? Besides some online companies, exceeding the expectations-  yes I am making a point here about the future. Read the rest of this entry »

Twisting the news – 40th edition

In cappuccino on January 28, 2016 at 12:42 pm

We should all accept that disruption is a thing, a big thing, be that a too much hyped word or a concept with real implications for our lives. However, it is present in our lives and it is lowering our change resistance. If you are a disruption enthusiast, take 5 minutes to read this, but actually, I read it already and I can tell you: stop worrying whether you are disruptive enough and or whether you play by the rules of now-traditional-disruption. Disruption does not play by the rules, and if you are running a big company, dinosaurs as I call them, try to make them dance by the new rules. In this manner of thought, I believe GM is doing a great job joining the sharing economy and launching Maven.

Everybody is going insane that Apple missed its unit target. I am not an Apple fan, but please do remember that Apple just reported record profit for the last quarter. Selling many units was never the business model for Apple and with huge margins, quantity is not the future for Apple. I’ve seen a number of voices who claim that Apple’s wow days are gone, Read the rest of this entry »

Twisting the news – 37th edition

In cappuccino on January 25, 2016 at 5:48 pm

Let’s skip the fact that it’s Monday again, let’s go directly to the news: what happened during the weekend, which are the announcements and predictions for this week. It looks like we’re finally accepting that we’re back on track and we stopped summarizing what happened last year and finally moving on, eager or less eager to see what awaits in 2016.

GM-Maven-Car-Sharing-626x417It is the widespread general opinion that Uber belongs to a niche of tech aware millenials but it now seems that Uber is becoming mainstream, being more popular than taxis even among businessmen. Read the rest of this entry »

Apple and Burberry

In ca'n viata, espresso on October 18, 2013 at 7:33 am

Apple is making some interesting moves nowadays. The most popular: Angela Ahrendts, Burberry CEO leaves Burberry and joins Apple. Apple is a tech company, why would Apple need a board member coming from a fashion company.  The most frequently heard explanation: “Apple is heading towards lifestyle”. Why would a tech, innovative company want to become associated with “fashion victims”? Of course, I believe, it’s another Apple vs Samsung move. Apple had this competitive advantage: its users that I believe could be referred to as fans.  Apple users are as engaged fans.

Apple stopped making major innovations some time ago. You cannot possibly innovate all the time, not tech innovate. But you can find a creative way to redefine innovation. Apple already had this competitive advantage against Samsung: Steve Jobs’ obsession for design made Apple develop beautiful products. Apple isn’t becoming a lifestyle company, Apple was always positioned as a lifestyle company, but that wasn’t primary, now that is becoming primary, moving in front of innovation. Apple was always about lifestyle, that’s why I always claimed that what made Apple successful was the ability to keep its “niche” feeling even though it a company addressing the mass market. Here’s the first commercial Apple ever aired, the famous Superbowl ad:  Read the rest of this entry »